2011-06-28

Live Mannequin for Essential!

Advertorial

A few weeks ago I was invited by to try out the new and improved Essential as a live window display mannequin at Watsons Bugis... in front of a crowd!

Crazy or what?!

Anyway I made a video out of the event so you can view it here:




I had loads of fun! More photos:



Super cute counter


Here's the glass display before the reveal.


Getting my hair washed with the new improved Essential Damage Care shampoo


The crowd! Haha you can see bff standing there helping me snap pics with my own red dslr

Anyway if you are wondering why Essential is bothering with doing such a big event, it is because they have NEW IMPROVED FORMULA!

What's new? Shea butter, a natural moisturizer that soothes dryness, repairs breakage and mends split ends, is now in Essential's shampoo, conditioner and treatment!

Also, the new and improved Essential shampoo now contains Deep Moisture Booster. What this means is that now shampoo-ing can be TANGLE-FREE, repairing damaged hair from the moment you shampoo.


You can visit http://sassykawaii.com for more info. :D